May
02
2012
Real Estate Books
Is Your Plano Real Estate Website in Your Marketing Plan & Budget? by VIP Realty Platinum
Every year I get my copy of the local Profile of Home Buyers and Sellers. This year I want to share some data with you about how buyers are finding Plano homes that they ultimately purchased. I am talking about how they first started their home search that resulted in them finding the home they ultimately purchased. The data takes into consideration two types of buyers: those who used the Internet for home searches, and those who didn’t. This included both regular Plano homes and Plano foreclosures. By also asking those who didn’t use the Internet for home searches, we hope to get a more balanced picture of the value to both types of buyer of both websites and traditional “regular” media. Here are some of the results:
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